The guiding principle of the adidas Performance Division is to equip all athletes to achieve their impossible. adidas Performance brings its passion for great products to athletes in all sports and mainly focuses on four key categories globally: football, running, training and basketball.

adidas Originals are the legacy of the classic adidas products. The designs of this series are heavily inspired by the elements between the 40’s and the 80's of the 20th century, resulting in a strong classical flavor. Moreover, in encouraging originality and individuality, adidas Originals aspire to be the original and cheer for street fashion.